translate into english~urgent!pls not to use website~~thx!!!
從商業利益方面講, 廣告是雜誌的最大收益. 因此廣告對於每類雜誌來說都是非常重要的. 在寵物雜誌里, 所編排的內容與廣告是有直接的聯繫. 如內容特別推薦某種狗隻品種時, 一些寵物店所下的廣告便關於此類狗隻.由此作為介紹購買途徑的手法. 再者, 香港生活水平偏高, 追求生活質素也成為都市人的生活模式.愛狗人士同時也會提高寵物的生活質素, 寵物不再像以前睡在露台, 吃剩飯. 如今真正愛狗之人會為愛狗設置居所,如狗屋.食物不只是人類講求天然和有機,寵物的食物也講求天然和有機,甚至還有養生的功能.如改善泌尿系統,強化心臟功能, 促進腸胃消化等.
廣告商針對現今愛狗之人的需要, 推出林林總總的廣告, 讓愛狗之人有更多的選擇. 這些廣告無形中鼓吹提高寵物的生活質素, 從而刺激愛狗人士跟隨潮流,為愛寵不惜大作花費. 在讀者看此類雜誌的時候, 一面吸收時下寵物資訊, 一面受廣告內容的影響下為愛寵提高質素的追求. 因此, 雜誌內容與廣告是有著互助互利的關係. 而廣告也理所當然成為雜誌的重要考慮因素.
- WaiLv 61 十年前
It missed a lot of content.
- 1 十年前
Says from the commercial interest aspect, the advertisement is the magazine greatest income. Therefore the advertisement regarding each kind of magazine all is extremely important. In the pet magazine, the content and the advertisement which arranges has the direct relation. When the content recommends some kind of dog variety specially, under some pet shop institute advertisement then about this kind of dog. From this takes the introduction purchase way the technique. Furthermore, the Hong Kong living standard is high, the pursue life innate nature also becomes urbanite's mode of life. Likes at the same time the dog public figure also could enhance pet the life innate nature, the pet no longer likely before resting in the flat roof, had the food left over. Now person of the true love dog can for like the dog establishing the residence, like kennel. Not only food the humanity emphasizes natural and organic, pet's food also emphasizes natural and organic, even also has the keeping in good health function. If the improvement uninary system, strengthens the heart function, promotes the stomach digestion and so on. The advertising agent loves person's of the dog need in view of the nowadays, promotes the numerous advertisements, lets like person of the dog having more choices. These advertisements promote imperceptibly enhance pet the life innate nature, thus stimulates likes the dog public figure following the tidal current, for dotes on does not hesitate the writings expenditure. In the reader looked this kind of magazine time, at the same time absorbs the present pet information, at the same time receives the advertisement content under the influence for to dote on enhances the innate nature the pursue. Therefore, the magazine content and the advertisement have the cooperation mutual benefit relations. But the advertisement also naturally becomes the magazine the important consideration factor.
maybe it'll sound kinda weird資料來源： MS Word